7.2 What is the challenge for Non-Profits and Not-for-Profits?  

Organizations like yours want to motivate people to action.

However, your cause is just as important as the next one. You
are vying for the same dollars, political support, mass awareness, individual access and media attention as every other good cause. What sets you apart? How does your cause relate personally to people?

We need to move beyond simply refreshing the image and
showcasing your cause in a new way. We need to make alliances
to make change happen.

When building awareness and raising funds, one might ask, who is my direct competition/opposition and how can I make them an ally?

Duegood can help you explore new avenues for securing relationships built on trust and integrity.